Founders: Earl & Phoebe Harrison
Graham Sporting Goods was founded in 1976, when Phoebe and Earl Harrison took a vacant drugstore at the corner of Main and Harden in downtown Graham and turned it into the premier sporting goods business in Alamance County. Starting with little more than a soda fountain and a supply of athletic socks, the Harrisons grew the business into the go to place for uniforms and equipment for the athletes and fans of the area. If you played recreation softball in Alamance County, chances are your uniform was supplied By Graham Sporting Goods!
The late 70's and 80's saw two more stores open in Burlington and one in Greensboro, all owned and operated by the Harrison family. 2 stores are still in existence today, and still in the Harrison family. Earl & Phoebe's youngest daughter Kim and her husband Roger owned and operated the Burlington location on Church Street from 2011 to 2020. January 1, 2021, saw the beginning of a new era for Graham Sporting Goods, as Kim and Roger passed the torch to Jack and Lauren Harrison.
Jack & Lauren moved home to Burlington with the goal of "getting back to the basics". After the hustle and bustle of living in the Triangle following graduation from UNC, they decided it was time to slow life down and get back to serving their community.
When the opportunity arose to become the next generation of Graham Sporting Goods owners in the Harrison family, it seemed the best way to transition into the small business community. A sports fanatic his entire life, Jack is thrilled to continue the legacy of GSG playing an integral role in the Alamance County sports scene. With our goal of "getting back to the basics" we hope that GSG will continue to serve the community's sporting goods needs and will transition into a place where the community can come together to make sports a lifestyle.
Both Jack & Lauren graduated from Williams High School and UNC. They are die-hard Tar Heels, but welcome a good team rivalry! They moved back to Burlington in 2019, where they now live with their dog Palmer, who may greet you with a smile and tail wag at the store!
So while the faces have changed over the years, the philosophy is still the same: quality merchandise at quality prices, all while giving our customers the best customer service we possibly can!
Graham Sporting Goods is a family owned business that has served Alamance County for over 40 years.
The motto has always been to give our customers exceptional service and quality merchandise.
We feel honored to keep the family tradition going and look forward to helping you with your sporting goods needs.
Please come by to talk with us.
-Jack & Lauren Harrison